High-frequency truckload data suggests the freight market is stabilizing
Did the first quarter lull come early, in November and December of 2022?
For carriers, the first quarter is always the most difficult period in the annual freight calendar, when retailers clear their excess holiday inventory, construction takes a pause for the frigid weather and everything is gloomy and cold. The soft first quarter often follows a robust fourth quarter, in which freight companies enjoy the annual peak season and make an outsized portion of their profits. Carriers look forward to spring for some market stability and potential market accelerations.
Is it possible that winter came early this year? Did the freight winter start in November and now we are experiencing an early thaw?
Early freight data and channel checks would suggest the freight market could be stabilizing and clearer skies are ahead.
Over the past week, we’ve spoken with numerous freight executives who have mentioned that the first two weeks of the first quarter are shaping up better than expected, granted, expectations were incredibly low after such a weak peak. Going into the quarter, executives we spoke with predicted a significant collapse in freight for the first quarter, with a seasoned veteran executive of a large trucking technology firm predicting that the first quarter would be the worst in his four-decade career. It was a fair bet considering how challenging the second half of the 2022 was for most in the freight market.
Trucking tender volumes also suggest that the direst of predictions have not played out. Tender volumes on the Outbound Tender Volume Index (OTVI), an index that tracks the volumes of load requests from shippers to carriers, show that volumes briefly dipped below 2019 and 2020 levels, but they have since broken away from this baseline.
If the first few weeks of the new year are an early omen, then the freight market may have bottomed in the fourth quarter and carriers can look forward to a far less volatile market in 2023.
Interested in being the first to know about the changes in the global freight market so that you can prepare your business for market changes before your competitors? All of the data in this article is available via subscription to SONAR, the world’s leading high-frequency data platform.
Freightalent International are global talent specialist for the Freight, Forwarding, Shipping and Logistics industry. Our international talent and recruitment services cover permanent positions across sales, operations and back office support roles.
Freight Partnership Group of companies are a global strategic business growth partner to the Freight Industry, offering Permanent, Temporary and Contract Recruitment, RPO, Marketing, Advertising and Tech Support to its partners around the world.
Freightalent International Ltd 2018 - 2023 | Website