AtoB is revolutionizing the fuel card marketplace — just in time

Fleet cards are a vital tool for every fleet’s business, no matter their size. Today’s fleets rely on the fueling insights, fraud detection and discounts provided by modern fuel cards.

In the current unstable economic climate, every gallon of fuel used and every cent spent matters to the bottom line. Inflated fuel prices and low spot rates have pushed fleet owners everywhere to crunch the numbers on finding the best tools for their fleet.

As selecting the best fuel card offering has become more essential than ever, it’s also become more difficult. There are endless fuel card options on the market, and it can be overwhelming to try to pick the right one amid all of the hidden terms and costs.

AtoB, a new entrant to the fleet card industry, is disrupting the traditional fuel card model with its no-hidden-fee, universal approach, putting the power back into carriers’ hands.

Traditionally, some longstanding fuel card options offer lofty discounts at in-network fuel stations, only to charge transaction, out-of-network, billing, statement, setup and even monthly fees — just to name a few. After paying all that, are fleets really saving as much as they think? AtoB doesn’t think so.

“Traditional fuel card models offer reporting tools and rebates for fueling at ‘in-network’ providers,”  said Chris McDonough, director of mid-market sales at AtoB. “These programs tend to be dated, riddled with fees, and offer users minimal visibility into their actual spend. More importantly, they make users earn back their savings.”

Powered by Visa, AtoB allows fleets to receive a competitive and flat discount at any fuel station or truck stop — not just a select few major names — so no matter where they go, drivers have access to the same discount and enjoy more savings.

Fleet owners know unexpected fuel card charges won’t eat into the savings at the pump because AtoB has no hidden fees.

“Transparency in how fleets are being charged is more important than ever in today’s economic environment,” McDonough said. 

With the AtoB Fuel Card, it’s simple: The more drivers pump, the more they save.

Fleet owners need control over more than pricing — with 86% of surveyed fleets having experienced fraud, the fleet owners need to know that only authorized employees are using their cards, where cards are being used and when. That’s why AtoB has several layers of protection built in to avoid misuse and theft.

These measures include the ability to monitor usage on a telematics-integrated dashboard, settings that can lock card usage until an authorized driver texts into the system, and geolocation fencing that ensure drivers can only use AtoB cards if they are nearby their truck.

AtoB entered the fleet industry because the company felt established competitors were underserving fleets. 

“We began by listening to drivers and operators directly, and heard many common complaints about entrenched solutions — aged tech, missing features, unfulfilled promises and shady billing,” McDonough said.

It’s clear that carriers are seeing the benefits of partnering with a fuel card that made their needs a top priority. AtoB’s user base is made up of over 30,000 fleets and 100,000 drivers with high customer satisfaction and retention. 

By listening to the needs of fleets and drivers, AtoB discovered other common pain points they were experiencing, especially when it comes to paying drivers. 

“We started as a fuel card but quickly saw that our customers were struggling with payroll systems that weren’t designed for them,” McDonough said, “So we asked them what features they were lacking, and we built our powerful and innovative Instant Payroll, which lets business owners send money in minutes, not days, and will soon enable them to pay by the mile and the load.”

AtoB’s Instant Payroll product allows fleet owners to expedite the payment process and flexibility in how they pay drivers.

“Moving forward, we’re constantly evolving because we never stop listening to our customers and building the features they’re looking for,” McDonough said.

Click here to learn more about AtoB’s offerings.

Source: freightwaves - AtoB is revolutionizing the fuel card marketplace — just in time
Editor: Jenny Glasscock

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